JJEM: Special Edition 4 (May 2025)
JJEM: Special Edition 4 (May 2025)
2025-05-31
Digital Transformation and Value Addition to SMEs in Haveri District-An Evaluation
Nanditha T. H., Dr. Sarala K. S
Digitalization of SMEs is a key game changer in getting competitive advantage to the organizations. According to research by Industry Association FICCI, digital technology is being used by Small and Medium-sized Enterprises (SMEs) for a variety of purposes. Specifically, 60% of SMEs use it for human resources, 51% for sales and marketing and 48% for finance. Many studies have proved that the digitalization plays a vital role in developing operational efficiency of many SMEs. With this background, present research paper is an attempt to explore the value addition to SMEs through digitalization process by considering the random sample of 50 SMEs considering 25 units each from manufacturing and service sectors in Haveri district, Karnataka state. The collected data was analysed and the set hypothesis is tested using one sample t- test. The study findings reveal the value addition to SMEs through digitalization process in the study area.
Digitalization, SMEs, Value Addition