JJEM: Special Edition 4 (May 2025)
JJEM: Special Edition 4 (May 2025)
2025-05-31
A Study On Startup Companies And Its Challenges Faced In Bengaluru City
Dr.V Vikram, Mr. Pranav Yadav E.G, Vinutha P Shenoy
India has added 12,214 start-ups so far in 2023, according to an analysis of data earlier shared in parliament and the latest figures. The government noted that there were 86,713 start-ups as of December 2022. This means that India added start-ups at the rate of over 90 a day "India is currently experiencing a funding winter, which is expected to continue for the next 12-18 months,", Tracxn report. "Companies are trying to reduce their expenditure on fixed assets like working spaces, electronic devices, and advertising."Bengaluru, also known as the Silicon Valley of India, has emerged as a hub for startups over the past few years. However, while the startup ecosystem in Bengaluru has been thriving, it is not without its challenges. "A Study on Startup Companies and its Challenges Faced in Bengaluru City", was aim to explore the obstacles that startups encounter, such as lack of funding, regulatory hurdles, competition, infrastructure, and other challenges. This study would be useful for ambitiousbusiness entrepreneurs and policymakers in knowing the challenges and finding solutions to foster a more encouraging environment for startups in Bengaluru. Based on the survey data, it was witnessed that the greatest difficulties faced by start-ups in Bangalore City include tough competition, inadequate access to financial and capitalneeds, acquiring a skilled workforce and retaining a talented workforce, complicatedgoverning environment, and continuallytransform and adjust to ever-changing market conditions. It is observed that flexibility, adaptability, and learning continuously are vital characteristics for start-ups to sustain and outwit the competition in the everchainging environment. By bringing innovation, respecting thegoverning requirements of the Start-ups, and capitalizing on strategic marketing and branding, start-up companies in Bangalore City can place themselves for sustainable development and success
Startup, Funding, startup ecosystem, Sustainable development, Resilience