Journal

JJEM: Special Edition 1 (December 2023)

Published On:

2023-12-08

Topic

A Study on investor’s awareness towards mutual funds in Shivamogga city

Authors

Balaswamy

Abstract

Investors with specific financial objectives pool their money into mutual funds. The money raised from investors in the form of mutual funds is invested in a variety of capital market instruments according to the objectives of the mutual fund schemes. Profits and losses are shared among investors proportionate to their investment. Investors in mutual funds receive units based on the amount of money they have invested. Mutual fund investors are referred to as unit holders. For this reason, a mutual fund is the best choice for common investors since it offers affordable access to a wide range of diversified, expertly managed securities. The establishment of Unit Trust of India in 1963 pointed the emergence of the mutual fund industry in India. In 1993, this organization underwent a privatization. Registration of mutual fund with the Securities and Exchange Board of India (SEBI) is mandatory to deal in securities market. In this research paper, an effort is made to analyze investors awareness and satisfaction towards mutual funds in Shivamogga city. The data has gathered from respondents via questionnaires and the analysis depicts that most of the respondents had knowledge of mutual fund schemes. They had higher level perception and satisfaction regarding investment inmutual fund schemes.

Keywords

Liquidity, portfolio, Multimedia, avenue, affordable