The Evaluation of Requisites of Product Attributes in Virtual Education System

Education is the vital component of human living. Virtual structure of education and training is the foremost education method providing the finest educational services to the students with numerous attributes to enhance the knowledge of the students. This paper is based on the identifying the customers’ requirement with respect to the product attributes of the virtual education system. The Product attributes of online education platform are bifurcated essentially in terms of Video Classes, Study Materials and Test with its Assessment. The study is conducted to understand the user requirement over the attributes of recorded classes, live classes, mock tests and its assessments and related to study materials. The requirement to deliver the quality of content using the different methodologies and technologies are analyzed and understood. The opinion over the different kinds of mock tests is very similar and lot of priority need to be provided for the development of live classes. Statistical tools are implemented in the study to comprehend the users’ behavior and requisite towards the product attribute of virtual educational system. The study is accomplished with reference to the demographic factors of students in terms of age and different educational background.


Introduction
Virtual platform is having a key scale by positioning its requisites in the minds of the students and their parents.
Constructive development in the virtual education market made the students to have a diverse perception about the virtual education market with great involvement. The big players in the market are investing millions of American dollars to acquire the small virtual education service providers and acquiring major market share in virtual education platform. The involvement of edupreneurs in the educational market and the response by the students towards the virtual educational system is the key game changer in the educational industry. In the phase of 8 years, the dependency over the virtual education has augmented and variety of methodology has implemented in the market to provide better services to the students. Particularly the training based on only Recorded, Live sessions and both are having a different opinion from the student base. The combination of Live and Recorded sessions in the training part is the primary factor, web based education and mobile application based education is the part of human life in the present day. Augmented reality, video reality, artificial intelligence is the best technologies to develop the content and infrastructure of elearning. Gamification of mock tests and computer based assessments has made learning more exciting and effectual.

Literature Review
Immense Literature is reviewed to understand the nature of online education system and its methodology of working in the actual scenario. Ashley Babcock et al., [1]: Hussey Researchers made an article regarding the identification of gap exists between the organization, faculties and students in an online learning center and analysed the actual reasons for it. There is shift in the paradigm of traditional teaching to virtual teaching. The adoptability of the new model is difficult and time consuming. Motivation is the major factor to bring the change. The existence of gap between the students and faculty are more compared to the gap exists between the organization and faculty. The researcher has provided the reasons to overcome from the existing problems. Esther Smidt et al., [2]: "The meaning of quality in an online course to administrators, faculty, and students" is the article published in the journal "Journal of Interactive Learning Research" is reviewed and analyzed the Faculty and students perceptions of online education with the study of methodology used to analyze the collected results. Live educational websites are reviewed and studied the adopted educational model to deliver the education to the students in the form of video classes, Study materials and Online Mock tests. Muhammad Amaad Uppal, Samnan Ali and Stephen R. Gulliver et al., [3]: With the aid of ELQ model, the researcher has identified many factors to enhance the elearning quality. In the present scenario, the shift towards elearning is increasing day by day with lot of dependencies. Researcher has analyzed and identified to minimize the service gap between the elearning service provider and the user of content to uplift the quality of the service. Uzodinma Phillip O [4]: The detail literature review is done to understand the requirement of online examination with the aid of tutor and the problems involved in implementing the online examination. The researcher is analyzed by allowing the students to register in the website to attend the online mock tests with the aid of tutor. Tutors have the access to view and edit the student profile. Questions can be uploaded by the instructor or any other authorized person during the time of mock tests. It is analyzed that, motivation is required for the tutors to adopt new system and guide the students to follow it. The researcher has identified the benefits such as save of time, save of cost, avoiding of malpractice and many more. Which eventually enhance the quality of the test. Implementation of computerized test will improve the quality of test need to be conducted save of time, save of cost, avoiding of malpractice and many more. Which eventually enhance the quality of the test. Implementation of computerized test will improve the quality of test need to be conducted. Alistair Sutcliffe [5]: The attractiveness of the website plays a vital role in the development of any websites. By conducting backhand analysis, the impact of attractiveness on users can be measured. The researcher has bifurcated the attractiveness into two generic qualities, such as aesthetic design including of brand image, messaging, visual aid, and content design to attract the users in an effective way. The researcher has identified the elements that impact on attractiveness of the web pages are like, use of color, design of layout, style and symmetry, choice of media and many more. The analysis part has proven that the attractiveness is the major factor for the development of site that makes the users to be in the website for the longer period.

1.
To understand the preference of students on diverse product attributes of virtual education system.

To analyze the relationship between the Recorded Video classes and Live Video
Classes, Mock test and its Assessment.
3. To understand the variation in the opinion provided by the students over the requirements of the attributes of virtual education with respect to its product attributes. 4. To analyze the requirement of study materials in the present market condition.

Data Collection, Analysis and Interpretation
Primary data is collected at random through the structured questionnaire which is sent in Google forms by targeting the students of various educational streams in shimoga city. The highest Weighted Average of the above mentioned attributes are shown in Table 1.
The attributes mentioned in Table 1 are having highest weighted average representing the highest requirement of attributes by the respondents. Among the obtained highest weighted average, High Quality Video is very much preferable in the recorded session. According to the present scenario, there is a lack of availability of the internet in many rural areas and hence to provide high quality of the videos, high speed of internet is very important and hence infrastructure developments need to be prioritized.
The standard deviation of the attributes considered for the survey are shown in Table 2.
The calculated standard deviation represents the study materials attribute is having least standard deviation with very least coefficient of Variation. That is 0.570 and 1.37% respectively. This indicates, the opinion of the surveyed respondents over the sub attributes of study materials are almost same and almost equal priority is provided. The next least coefficient of variation is 5.47% representing the least variation among the sub attributes of mock tests. Awareness level of verities of mock tests and its requirement is known to the respondents and hence the conducting of mock tests in different situation and in different phases will be easy. The attribute Recorded classes, is having the coefficient of variation 7.436%, indicates some measures need to be taken to create the awareness among the availability of the different verities of recorded session and its usages. Evaluation and assessment is having a 30.43% of coefficient of variation that indicates some the variation in the opinion of the respondents over the methodology inculcated to evaluate the test results. The attributes of live classes are having the coefficient of variation as 61.80%, indicates the respondents are having very different opinion about their requirements and its usage.